Meet Liquid Fusion Kayaking's office manager - Tom.
Bear gets a lot of glory being the shop manager and on-water dog instructor.
Tom wants you to know that a lot of behind the scenes work goes into operating a kayak business. It's not all fun and paddling - especially for the office manager. The home office of LFK is where most of the real work gets done.
One has to plan the curriculum for classes.
Do bookkeeping and website maintenance.
Inspect and take inventory of gear including kayaks.
Hunt for gophers and tend to the garden.
Of course, Tom's toughest job is managing personnel.